7 Things You Have To Know Before Hiring An SEO
You spent a lot of time, money, patience and sweat into starting and growing your business. Cialis Professional You invested a nice chunk of money into developing a clean, nice-looking website and now it’s time to show it off to the world. But nobody’s coming – your site has no visitors. After thinking about the possibility of hiring an SEO expert to help out with the search engines, you made a choice: find a reputable, knowledgeable SEO guy who’s easy to work with and reasonably priced.
But, where to begin? What questions do you have to ask a prospective SEO company/expert? What thing do you need to know before hiring one? Well, lucky for you, we’re here to help!
1. Goals
Before you hire outside SEO help, you have to think about your goals. What are your goals? Do you want to increase traffic to your site, maximize the number of pageviews, increase the conversion rate etc? Most people want to make more money, which includes all of the above: large increase of traffic to the website, more pageviews and higher conversion rates. Set your goals beforehand so you can communicate clearly to the potential SEO professional.
2. SEO Expert VS SEO Company
Next thing you should think about is whether you want to hire one professional or a whole company. Both options have good and bad sides. When you hire a single individual, you will have only one person to speak to – therefore minimizing misunderstandings in communication. On the other hand, one individual will usually have a longer timetable to serve the results you were expecting.
SEO company, on the other hand, has plenty of employees who can help you with your SEO needs. The negative – they usually also outsource large portions of their projects to less expensive, overseas companies. This can lead to diluted results because the whole process might be highly automated.
3. Black Hat VS White Hat
Make sure you ask SEO professionals whether they use “black hat” or “white hat” techniques when doing projects. “White hat” techniques are those that don’t violate search engines’ rules and regulations. On the other hand, “black hat” techniques sometimes bring great results that are short-lived – your website then gets caught and penalized, or completely “kicked out” of search engine result pages (SERPs).
4. References
Ask for references. If an SEO company/expert is reputable generic cialis fast delivery and uses “white hat” techniques, always ask for references and check out their testimonial page. This will give you a piece of mind and assure that they’re doing a good job.
5. Guarantee
Beware of anyone claiming to be associated with any search engines and those who guarantee results. Nobody can guarantee rankings, and doing so is against search engines’ policies and regulations. Just mentioning “We offer guarantee!” should raise red flags – run away!
6. Timetable
Reputable SEO professionals cannot bring you a lot of traffic overnight. The whole process takes a lot of hard work and time. Search engines watch out for websites who have a sudden increase of links, and often investigate whether spam is involved. Results vary greatly depending on your nice and competition, but no results are visible in the first couple of months. Usual timetable for seeing results is 6 months+.
7. Price
Price is a big factor when it comes to deciding who to hire for your SEO needs. Respected, reputable SEO professionals spent years learning and testing their skills, therefore their price will always Kamagra Gold be higher. You should concentrate on results, not the price.
If someone is offering you great results for just a fraction of current ongoing rates, beware – your money might be lost. If your competition is spending tens of thousands of dollars per month, you will not be able to compete with your SEO help who charges only a few hundreds dollars per month.
Author Bio: Ines Maric is a local search marketingconsultant offering SEO services in Connecticut and across the US.
Category: Internet Marketing/Search Engine Optimization
Keywords: local search marketing