There are several great strategies that one may employ for getting free radio publicity and/or advertising. Many of these methods are extremely simple, highly accessible, and often overlooked by the people who may benefit from them the most.
One easy strategy is centers itself around radio contests. At any given time, countless radio stations throughout the country are running contests. Why are proscar propecia so many stations taking the time and resources to do this? The reason is simple. Through contests, radio stations aim to maintain and increase their listening audience. People of all ages and backgrounds love to win things. The more prizes a radio station gives away, the more people usually listen. With the added incentive of good odds of winning, people are drawn to return repeatedly to the radio.

The first thing to decide when gaining radio publicity and/or advertising is which station to choose. It is important to decide which station will be most responsive to the particular product or service that is being promoted. Selecting a station whose listeners are most likely to connect with that product or service is vital to ensure the best result for the effort.

After a radio station has been chosen, contact that station with a phone call. Offer to provide them with something they can use as a prize for one of their contests. Remember to think simple, as the product does not need to be anything incredibly expensive. A T-shirt is a quick solution. Other relatively inexpensive and easy to acquire prize donation ideas include books

and artwork. Coupons, gift cards, tickets, and free passes are also substantial prizes that satisfy a broad range of interests.

When selecting the prize to offer, think about how it will connect to the product and/or service that is being promoted. A direct approach to take is by providing the actual promoted product as the prize. For instance, if it is a restaurant that is gaining publicity, a prize of two free meals at the establishment is a reasonable offer with sizable returns. A hair salon might offer one free cut and style. In cases such as this, word of mouth publicity will carry beyond the initial free radio advertising. If there is no direct link to the product and/or service, a prize with an indirect link still offers residual publicity beyond that which the radio supplies. For example, a T-shirt as a prize may bear a logo or web address that will draw the attention of a wide range of people to one’s company or organization for an indefinite amount of free advertising time.

Giving away product or services to a radio station for use as a prize is a great way to get a free plug. The name of your company or organization will be heard by many listeners. When speaking about the contest and especially when the prize is won, the station usually shares information about the company or organization Brand Viagra donating the prize. This is free and clear advertising at its finest. Without a doubt, this is one of the easiest and best ways to get free publicity for your product or service.

Author Bio: S. Ryan has been helping companies market there services for over 10 years. He primarily focuses on small/start up companies. Read his Levitra Professional review of a new proven system for getting Free Radio Advertising & get 5 more FREE tips at:www.freeradioadvertising.org

Category: Marketing
Keywords: radio publicity, free radio advertising, radio marketing, radio ads, free radio commercial