The quickest way to secure capital from unproductive assets is by selling at an auction. This article will provide important information regarding selling merchandise at a Phoenix auction house as well as provide some tips to sellers. The surest way to realize the highest cash return is to call upon the services of an auction house.

Live Selling Methodology
A Phoenix auction house’s live auctions should allow assets to be liquidated on location at your business or home; or Kamagra Gold the assets should be sold along with the merchandise of other consigners at their warehouse. Regardless of location, auctions should be thoughtfully set-up to properly display the merchandise for sale. Careful attention should be paid to divide and combine assets in a way that will bring the highest sale dollar possible. An individual advertising campaign should be designed for the selling merchandise and should be targeted towards the buyers that will pay the maximum amount for the assets. The live selling at auction method creates a sense of urgency for the buyer and brings about the quickest cash settlement for our sellers.

Simulcast Selling Methodology
A simulcast auction combines the live auction method along with the Internet. Assets can be liquidated on location at your business, home or at their warehouse. Your merchandise appears for sale on the Internet at the same time as in live. Merchandise is photographed and a description is written for the asset – this information is placed on the Internet at least one week prior to the live event and allows Internet participants to preview and leave proxy bids for item(s) they want to purchase. On the day of, the buyer may either attend in person or bid from their home or office computer, bidding in real time against other live and Internet bidders. The simulcast selling method takes longer to administer and set-up, however the additional revenue created from a worldwide audience can be substantial for the sellers.

Internet Selling Methodology
A Phoenix auction house’s Internet auctions are typically used as a way to sell special collections and small antiques that only appeal to a very selective buyer base. Assets are brought to the Internet sales division, and each item is photographed, a description is written for each item, which is posted to an Internet site such as E-bay. The process of selling on the Internet is the longest to administer because of the length of time it takes to research the items; however in special situations it produces the highest possible revenue for the sellers.

Superior Marketing That Attracts Buyers
Regardless of the method used, a Phoenix auction house is a “market-maker” and they understand that a successful auction begins with successful marketing and advertising. Only by attracting the most qualified buyers will spirited and competitive bidding occur. So, focus a major effort on reaching the right audience effectively.

Author Bio: Deb Weidenhamer is CEO of Auction Systems, the Southwest’s most active Cialis Professional auction and appraisal company. Check out our Phoenix auction house, or call 800-801-8880 for more information.

Category: Culture and Society/Consumer
Keywords: Phoenix auction house