Think of yourself as a product developer working in the minicar manufacturing company! You are given the task to design a new car with all the desirable features and the aim is to compete Ford Fiesta! What comes to your mind? Blank? No worries! If I would be in your place, I will be feeling the same. Not because me or you or any other such engineer has nothing new to come with, the issue is to compete Ford!

The new Fiesta has all the features which make it a best choice for all the supermini lovers. Not only does the new model maintain all the characteristic outstanding features of all the previous models of the series, but all the shortcomings are covered as well. The car is much better than all the former models and meets all the criteria of judgement.

Let’s start analysing the car from the way it looks. The overall shape of the small car is rounded. Like all other superminis, Fiesta gives perfect impression of a small but smart car. The manufacturers have made the car available in a number of colours and all of these are bright enough to catch the attention of all the people on the road. You cannot stop the feel to have a similar car for yourself once you see the car. And probably this is the feature which has contributed to the success of this product of Ford in the market.

As far as the performance of the car is concerned, you will find the car meeting all the expectations which automatically arise in the mind when you think of buying a Ford car. The car is efficient enough to be used in the city with a basic petrol level of 1.25 litres. In economically turbulent times like these, Fiesta is a unique combination of economic cars and luxury cars. The low fuel consumption is due to the light weight of the car which is again an improved feature as compared to rest of the cars in the same product line of Ford.

This supermini holds considerable flexibility in handling. If you are a city driver, you can keep the speed slow enough to avoid any accident. On the other hand if you are on your way to a far off place and are to travel on a country road, you will find your car one of the fast vehicles from the Ford.

It is the light weight of the car which makes the driver feel as if he/she is flying in the skies. With such a low mass car, you do not need to struggle much when turns and corners appear on the road.

Keeping in view all the above factors, it becomes evident that the target market of this car is the one having new drivers and females. Both these categories of drivers usually prefer cars which are easy to deal with and do not need much exertion.

If you are thinking to buy one Fiesta for you, you are saving yourself from feeling inferior to those in your circle who have the vehicles with the dominating style element. However, Ford Fiesta never demands a big slash in your bank account! So you can enjoy the feel of luxury but at a reasonable price.

Author Bio: If you are interested in more information, the Author shares the Ford site. This article was written by the business marketer from powernetshop.at with his Autoradios site, he shares you the tips you learned in this article. The company has a large product collection on Auto accessories in the Internet

Category: Automotive
Keywords: Ford,Fiesta,powernetshop.at,cars,vehicles,