Online shopping is now becoming more practical for everyone. When you buy items like clothes, shoes or even jewellery online, you don’t have to waste time walking from shop to shop. You don’t even have to spend money on gas to go to malls.
But when shopping online, especially when buying jewellery, you have to be careful. There have been cases wherein people received coloured stones instead of the precious gems they were promised in an online ad. Don’t be one of these people–read on to learn more about what to look out for when buying jewellery online.

1. Check the website for information such as addresses, contact details and the like. It’s essential that you only buy from trusted websites. See if the addresses and contact numbers listed on the site are real addresses and numbers. You might even want to try calling them to check if the phone numbers listed really work.

2. Look for affiliations. Look for listed affiliations in the website. This is another guarantee that you are buying jewellery from a trusted source. Usually, owners of the online stores list these affiliations in their “About Us” page. Some trusted and popular affiliations you should look out for are: National Association of Goldsmiths Retail, Accredited Gemmologist Association and Gemmological Association of Great Britain.

3. Ask friends, relatives or people you trust to suggest reliable online stores for you. It’s risky buying from a website you don’t know, so it’s best to ask for recommendations from friends and family. They might even be buddies with someone who owns an online jewellery store and can request for a discount for you.

4. Check comments, feedback and reviews. Browse through the website and look for customer feedback and comments. Naturally, you should forego websites who have negative reviews and feedback. If you’re wary of the site, feel free to contact the owner by email or phone to ask questions or to clarify things.

5. Do extensive research. Once you’ve found a reputable website, don’t just buy jewellery then and there. Know what you want and understand what you’re buying. If you’re looking for diamond jewellery, for instance, you should know all about the four important C’s (cut, colour, clarity and carat). If you’re into precious stones, research about your birthstone or even what different gems and stones mean.

6. Know your size or how different pieces of jewellery look on you. Just because the photo of a cocktail ring in a website looks stunning doesn’t mean that it’ll look good on your finger. You have to know exactly what ring size your fingers are and what styles and designs suit you the best. You can try on a friend’s cocktail ring (one that resembles the one you’re eyeing, for instance) to check if it will flatter your narrow hand. Likewise, experiment with pendants, chokers and bangles to see if certain styles suit you the best.

You can find discounts, sales and even great deals on jewellery when shopping online. But before you splurge your hard-earned money on that exquisite diamond necklace, make sure that you read through the tips outlined above. Buying jewellery is as important as investing money in a business, and you should only get the best that your money can buy.

Author Bio: For more information on jewellery shops and to look for jewellery shops near your area, visit our site.

Category: Womens Interest
Keywords: jewellery, jewellery shops