Energy-saving Air-conditioning Subsidies Business Shrinks

From June 1, the state will implement one or two energy-efficient air conditioning per 150 to 250 yuan subsidies for new regulations, compared to last year from 300 to 850 yuan in subsidies, subsidies shrinking force, together with copper, aluminum and other raw materials prices up, air conditioning prices once again hit the news.

Reporter yesterday visited a number of appliance stores in Nanjing understand the new rules and the double pressure of raw materials, air conditioning manufacturers have seen the low margin of worries, but fear impact of season sale prices, is not yet clear that the company will adjust the price. “A hang-level energy efficiency air conditioning, the original 550 yuan government subsidy, but after June 1, the same product may only enjoy the 150 yuan of subsidies, subsidies for less 400.

If the manufacturers do not lower prices, consumers work should be asked to pay; if this part of the post borne by the manufacturers, they can not be guaranteed profit maker. “Nanking, a home appliances store sales staff said. “Financial support to reduce the prices of raw materials all the way up. With the same period last year, copper prices rose more than 90%.

Not only that, aluminum, iron ore and other raw material prices are rising recently.” Nanjing pay the Consumer Electronics Association Secretary-General Gao Ping pointed out that many factors to increase the operating costs of air conditioning companies, the pressure increased sharply.

Prices for air conditioning rumors, the industry point of view against each other, some say up, some said could not rise. “Price increase is a matter of time!” An anonymous distribution of a certain brand air conditioning department manager of Nanjing, said: subsidy gap larger, high raw material prices, coupled with high energy consumption, air is forced to withdraw from the market, companies can not absorb the cost of link energy-saving air conditioning prices will certainly rise.

However, just enter the air conditioning season air conditioning businesses, consumers bear the loss is clearly a risky behavior. More than yesterday’s visit to Nanjing, home appliances stores understand that the major brands of air conditioning are tight, prices and promotions are the “51” for a considerable period.

Nanjing Suning Management Center, Tao Jinghai told this reporter, Suning yet to receive notification of air-conditioning manufacturers raised prices. “It is extraordinary times, we understand, the major manufacturers are now studying the next step of the pricing strategy, the big trend, should be up, but how much inflation will still depend on market competition.” Suning responsible person said that if the price has changed so much that consumers can not accept.

Therefore, the difference should not be borne entirely to consumers, businesses will take part, consumers will feel the expected 100 to 200 yuan price changes. Nanjing, Cao Bang, Secretary General pointed out that cross household appliances, air-conditioning the hottest season of the year is 5,6,7 for three months, both major air conditioning manufacturers or channel operators are expected to occupy the market opportunities, increasing sales.

Therefore, the intense competition to promote commercial vendors and channel prices are not hastily, for fear of losing market opportunities. “6 months later how the air conditioning prices, on the one hand depends on supply and demand, on the other hand depends on whether the companies can come up with the resources and subsidies to lower prices caused by the pressure to contend.” Gao Ping said that despite the rise in the containment factor, but still want to remind consumers, on June 1 before the implementation of the New Deal state subsidies, is still a golden opportunity this summer to buy air conditioning.

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