Twitter is the new social networking buzz in the cyber world, you name it and everybody is using twitter from celebrities to college going kids and from professionals to homemakers, the twitter is almost infectious. It is no wonder then that it is becoming one of the most popular and favored ways of communicating your views online. The site has a huge number of loyal followers who simply cannot live without their daily dose of twitter. This also means that the network presents an untapped medium for spreading the word about your business, as a matter of fact, there are scores of business related benefits to using twitter and here is a look at how you an use it to your benefit

What is This Twitter Business?

Jut about everybody around the world knows about Twitter but if you have spent the last few years under a rock here is a low down on what this amazing social network is all about. Twitter is a micro blogging application that lets users send short messages up to 140 characters to people who follow them on Twitter; these messages are called Tweets. You can use Twitter through your cell phone or through a computer. The message can be about anything under the sun from what you had for breakfast to the latest nuclear research.

What makes Twitter really useful is that users can send direct messages to other users they are following; you can do this by entering a user name at the beginning of your tweet. Your messages can also include links, or you could reply to a tweet sent to you by one of the users in your group.

How Well Does Twitter Work as a Communication Tool?

You can communicate with anybody through twitter including friends, family and relatives. Since it is an online service it is at your disposal every time you are connected to the internet; you will simply need to log in to your account and tweet away. If you are using twitter for inter company communication, you can make sure that your messages are protected and only delivered to the person in your group. You could also communicate with your colleagues through an instant messenger however, you will need to download a software for the purpose but with twitter; you do not need additional software. You can log on to the site from anywhere and at anytime. Also, if you are in control of the twitter account, you will be able to direct the communication to the right people in the group while ensuring that the message is protected from others in your group

However, the most prolific use of twitter has been for the purpose of marketing; twitter is a very potent tool to let people, customers and prospective buyers know about your company and products. You can also garner a lot of attention by running contests through twitter. If you have a piece of breaking news like an time sensitive offer on you site, send out tweets letting your customers know about it. If you want to promote our product or service, give away something free by running a small quiz contest about your product or company or any thing else that relates to your niche.

The marketing potential of twitter is augmented by the fact that you have the ability to get in touch with people who are following a user that you are also following; in other words you can make a lot of common friends. However, because there is a limit on the number of people that you can befriend in a day, it is best to choose wisely, go for users who will help you to meet your business goals.

Twitter from here: Twitter has changed the way people communicate in the 21st century, even though messengers have been around for a while what makes twitter different is its ability to grant you access to another person almost instantly from any place imaginable. Just like blogging took the cyber world by storm a few years ago; twitter is out to become the next phenomenon.

Author Bio: Seomul Evans is an SEO Consultant consultant specializing in Marketing Medical Advertising and SEO Consulting.

Category: Business
Keywords: medical Marketing,seo,medical, doctors, internet marketing, online marketing,