All over the country, hundreds of exhibitions are taking place every month. Companies showcasing their products and looking to increase their market share, will take part. Multi-international companies may take part in every single exhibition applicable to their trade whilst the small business will only attend local exhibitions on average four times a year.

For the small business that are operating locally, then owning a booth to use at exhibitions is not cost-effective. The cost of owning a booth eats into their profit margin so they opt for the alternative which is booth rental.

Booth rentals are more cost-effective and also solve a number of problems such as where to store the booth, monthly maintenance of parts and fixtures, inventory management, transportation and appearance of display materials.

Companies that have owned a booth will sympathize with the biggest headache of maintenance. The parts and fixtures that go into making a booth are susceptible to damage from transportation and damage whilst in storage but mainly wear and tear. Constant use of a product will make it look old, worn and tired. Booth rentals take all these problems away and place them with the company who own the booths.

Booth rental also brings the benefit of frequent display changes. Renting a booth means the size and appearance of the booth can be changed with each exhibition. A company may be able to secure a special offer of double the space however if they own a small booth, then they lose out on this opportunity.

Display panels can also be changed according to feedback and results from earlier exhibitions. An idea that looks good on paper for the first exhibition may seem totally off the mark by the time it gets to the third exhibition. Alternatively the company may introduce a special offer or new product and wish to display it at the next exhibition. Constant changes to display panels are costly, however with booth rentals it can be done for half the price.

Any company looking to take advantage of booth rentals will find prices starting at an average of $1000 for the basic model booth. Buying a booth will cost five times as much and then added factors must be taken into account such as transportation costs, maintenance and replacement of display materials and parts. It is estimated that a company would have to attend ten successful exhibitions before recouping the cost of owning a booth.

The demand for booth rental is high and a quick search of Google will produce hundreds of companies specializing in this field. These companies will showcase their standard models or allow the customer to tailor make a booth rental to their own specifications and designs. They will take care of the designing factor and transportation, whilst at the same time eliminating the worry of storage and maintenance.

In a competitive business world, booth rentals are looking more and more popular for many companies looking to take advantage of the benefits that a booth rental brings.

Author Bio: Jesse F. Reagan is a writer for Pop And Exhibits which offers Booth Rental and Trade Show Rental Las Vegas

Category: Marketing
Keywords: booth rentals,trade show rental,display panels