Fierce Battle For TV Sales

3D world to those who may seem to have become one of today’s flat panel TV market prophecies. Sheng Xiagang However, the major color TV manufacturers started for the upcoming “Golden 9 silver 10” Sabre-rattling. 3D TV is undoubtedly the biggest topic of this year. With LCD and plasma camps camp leading brands have also launched two new 3D. Mainstream brand in the 3D market, the layout is basically completed. According to industry sources, 3D TV will be in the “11” set off a new sales before and after the battle.

As the biggest hot spot in 2010, 3D television attracts manufacturers gone. Currently, 3D TV, color TV has launched more than 10 companies up.

However, to attain real market brands are still concentrated in the Samsung, Sony, LG, Hisense, Changhong and a few other manufacturers.

Throughout these have been listed on the 3D TV, 3D LCD TVs are. 3D TV debut as plasma, LCD TVs are expected to break the pattern of the market leading 3D. Still adhere to the plasma camp as Matsushita Electric announced that its two new 3D plasma official visit in China. Third Institute of China Electronics Technology Group, said senior engineer Liu Quanen, 3D technology continues to mature and the rapid expansion of market share, will usher in a new plasma TV development opportunity, as large-screen plasma TV in the manufacturing technology and dynamic images were tailing effects and other advantages such as significantly higher than LCD TV.

The representative of Sharp LCD TV also announced yesterday, will be launched in China, equipped with the latest technology, four-color 3D LCD TV. Among them, two 60-inch and 52-inch 3D LCD TV will be in September officially on sale in the domestic market. Sharp 3D LCD TV is expected to this year’s sales will account for 5% of TV sales -10%. Sharp China Nobuyuki Kanno The Minister said that next year will also send power 3D LCD TV, will launch 10 to 15 new 3D LCD TV. Warner will also be carried out with the depth of cooperation to ensure that consumers see more 3D movies.

China Electronic Chamber of Commerce, said the Deputy Secretary-General Lu Renbo, 3D TV is currently still in the import of the Chinese market. The rapid spread of the market depends on new sources to solve two major problems with the price. According to the China Chamber of Commerce released the “2010 3D TV consumer demand research report,” display, 3D TV consumer awareness and the expected purchase rate there is a big contrast.

Data shows that nearly half of the year of purchase intention of consumers, only 20.3% of consumers have enough to buy a 3D TV idea. 3D TV in the consumer can not accept the main factors, the price of expensive and scarce programming resources occupy top two, were 37% and 28.1%.

Consumers also said that a long time watching 3D TV, the viewer may feel dizziness and discomfort.

According to industry sources, despite the 3D technology has become the development trend of the future of television, but it takes time to universal access.

Suning Appliance management center in Tianjin Kai Yao, general manager, said, under the guidance of national policy in a number of energy-saving environmental protection, a clear picture of a new color TV in 2010 the main features of the second half. 3D TV as the TV industry’s new favorite, as the business in 2010 to occupy a major breakthrough in the market.

Suning Appliance in the upcoming TV festival, 3D will become the main battlefield of the major manufacturers. It is estimated that by 2012 global demand for 3D TV, more than 10 million units, with the popularization of the concept of 3D television and related products, expansion, can be predicted that the market will grow substantially.

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Category: Business Management
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