The SMS services of most telecommunications companies are going the way of the e-mail. With the huge volume of traffic in cell phone text messages sent and received every single day, one out of ten of these text messages are probably unsolicited mail from businesses or companies trying to sell or promote their product or service. Or probably you would get jokes or pranks from friends or relatives. MMS messages of girls in bikinis, or better yet girls in their birthday suits. But joking aside, with the ridiculous number of text messages being sent and received every year there would also be a proportionate amount of so called junk messages, and these are what you hope you won’t be getting. However not all unsolicited SMS messages are junk, there are some that offer information regarding products and services. Mostly these messages seek to inform the recipients about a certain product or service, and about the availability of the product or service through the text messages which is an unconventional way of advertising.

Unlike unsolicited junk electronic mail, most unsolicited cell phone text messages don’t contain malwares, viruses, and other software or executable files that will damage or in any way render your phone useless. So technically speaking opening unsolicited cell phone text messages won’t do much harm to a person’s mobile phone. The only drawback with this type of marketing or advertising is that it is intrusive, annoying and very annoying. However it is not nearly as annoying as being called up by a telemarketer asking you to answer a survey or selling you products like soaps or toothbrushes or whatever toiletry they might think of selling over the phone. Unsolicited cell phone text messages are considerably a lesser evil than junk electronic email, and especially unsolicited calls from telemarketers.

The advent of wireless technologies and the strides that cellular phone manufacturers have taken in order to advance mobile telephony has truly helped rejuvenate as well as resuscitate, fledgling startup enterprises and businesses who are having a hard time going toe to toe with bigger and wealthier multinational corporations. Information is power, and as a consumer taking advantage of the myriad and multitude of information that we can get about the products that they are buying or looking into buying. In the end, it is a win – win situation for both businesses and consumers. For businesses, having a simple and cost-efficient way to market a product will help them lessen expenses incurred in marketing and advertising their products. Consumers would then benefit from this because since the cost of producing and manufacturing the product or service is low, businesses would not have to recoup their losses by overcharging for the price of their products. Businesses could also then focus on the more important things like improving the quality of their products, which in turn would benefit the consumers. So the next time that you get unsolicited cell phone text messages informing you or selling you products or services, read the message before deleting it. By reading the message and forwarding it you are actually becoming a part of the advertising process. Capitalism for the win!

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Category: Computers and Technology
Keywords: cell phone text messages,phone text messages,phone text,cell phone text