How to Get More Back Links For Your Website
Linking can be time consuming, frustrating and very confusing but there is no shying away from it because of the number of ways it can benefit your website. Links help get higher rankings like no other and doesn’t matter if you love it or hate it; you simply can’t do without it.
– Free back links: When talking about back links, you can easily place a link to your website/ web-pages for free on websites like free link directories, blog directory sites, press release sites, forum sites, free hosting sites, free classified sites, free article submission sites to name a few. However, you would get the best results when your links are placed on websites that themselves have a good search engine ranking.
– Make it attractive to link to your website: There are many ways in which you can make it attractive for others to link to your website e.g. if you have useful, high-quality information that people would like to share with their website visitors then your site would get automatically linked. You should also ensure that there are no grammatical errors in the content on your website. Also, provide easy guidelines to people on how they can point others to your content or use your content on their website with appropriately crediting the source (your website)
– Lists and articles: Creating content in the form of lists will draw people to your articles and show you as an authority. For example 10 best ways to… is one of the simplest yet easiest ways to draw people’s attention. 101 ways to… lists are also always extremely popular. Creating lengthy resource lists as well as mentioning top 5 or 10 myths of a particular topic also becomes very popular. If you take the effort to write articles formally with a degree of expertise, others might just use your link and acknowledge you for the information shared.
-Press releases and news: Get the articles and links into the news sections by submitting press releases to a few selected journalists and press release websites like prleap.com, prweb.com, freepressreleases.com. You could also link to and write about websites that have ‘in the news’ page. They will then provide back links to the articles and stories that track their developments.
– Paid programs: You can also use PPC programs (pay per click) programs to generate traffic to your website/blog. Though these are paid programs, they are very effective in getting back links and increasing brand exposure.
– Link exchange: You could write to the webmaster of the website you want to have your link placed in. They will usually let you place a link on their site if you do the same or something similar in return.
Though linking your website is extremely important, you must also keep track of the websites that carry your link. Having your link placed on a website that doesn’t share your brand values nor has some inappropriate content can do your brand image more harm than good.
