Neon Lights – The New Age In Advertising

Look at the lights around you. Take the piano lamp for instance. What is it used for? Well, piano lamps are useful to provide you light when you play. What was so difficult in guessing that? Well, providing illumination is the primary reason why lights are used, but there is more to them as well. Lights, such as neon lights, are also used as a great advertising tool.

Neon lights are lights that have neon gas inside them at low pressure. Many a times, other inert gases like Argon, Krypton, Helium and Xenon might also be used. Nevertheless, they are still called by the same name.

The lights are available in different sizes and shapes, presenting different colors. Mainly, neon produces a bright red glow. As for argon filled tubes, the illumination is lighter than neon. Usually, the colors produced by argon filled tubes are yellow, blue, green and white.

There are a lot of reasons why neon lights are useful for advertising. Signboards are very important to advertising, and using neon lights on these boards can brighten up the total image. The biggest reason why neon lights are feasible is because it is easy to maintain them. Signboards might get accumulated with dirt and debris with time, making them appear unattractive. On the other hand, neon lights are easy to maintain.

Neon lights will maintain their shine as long as they are lit. This is because they are made of glass. They are also able to maintain their luminescence for long because they use charged inert gases between the tube walls.

Using signboards might be a good method of drawing viewer attention, but using neon lights is better. This is because neon lights are visible from quite a distance. This way you wouldn’t have to worry about the space allotted to you for advertising your product or service.

These lights are growing popular at a rapid level. If you look at the long term effect of this popularity, the demand is soon going to increase the supply. As the production is increased, there would be a decrease in the price. Decreased prices will again make it more popular.

Another reason why these lights are going to be popular in the future as well is their eco-friendly characteristic. The lights use inert gases; this means that they are not going to pollute the environment in any way, if somehow broken. Moreover, it will totally be non toxic to refrigerate, isolate or store.

Many advertisers might also use these lights with different animation techniques to attract the audience. These lights might be opened and closed simultaneously to generate an image. Moreover, they are also important in displaying open/close signs outside a store. To many, they also depict an image of the place outside which they are placed. This way you can think before entering a particular place, whether it complements your taste or not.

Neon lights are of a great help to owners of bars, bistros, gaming zones, etc. Particularly, they are popular in the nightlife of busy cities. People like to see neon signs on these places and also in place of signboards. This is what makes these lights a new fad in advertising.

Author Bio: Ellie Lewis has purchased a piano lamp online at a discount for his church. She has purchased a couple of piano lamps to use in her music room at the local college.

Category: Business
Keywords: Piano lamp,piano lamps

Leave a Reply