A lot of small and medium businesses are looking for quick and easy ways to set up an internet website. Today any business that does not have an online presence is liable to be left behind and lose sales and profits to competitors with a presence on the web.

If you are looking for an easy way to develop and build a great looking site you should look at a piece of software called WordPress that is a standard for many of the sites around the world and is one of the most popular platforms on the web. There are a number of reasons to choose WordPress; here are the most compelling ones.

Free, Free, Free!
Unlike most competing products WordPress is completely free of cost to install and use. It is an open source project by a world wide community of developers who do it out of their love for open source software. Not only is WordPress free but literally hundreds of great themes and plugins for the WordPress platforms are also available absolutely free of charge.

Simple
WordPress is one of the simplest platforms to use and you can have a site up and running in less than one working day, for some in a matter of minutes. Many hosting plans come with One Click WordPress installs so you don’t have to even get the software up and running. Just choose a theme and upload your content or use the great dashboard software to write it, right in, WordPress.

Customisable
WordPress is highly customisable. Even though it is easy enough for first time users to get to grips with, for the advanced user it can be customised infinitely and if you can write code you can come up with your own custom plugins and even make your own theme from scratch or adapt other’s themes to your needs perfectly. The options and possibilities are limited only by your own capabilities.

Support
WordPress has great support. Since WordPress is open source and a community of developers around the world develops and updates it, there is infinite amount of support online, in forums and WordPress community sites where you can get answers to most of your queries.

Security
WordPress has great security. Open source makes it possible for developers around the world to tweak and patch security holes. Any bugs or security vulnerabilities are patched almost instantly.

In WordPress there are two parts, the backend (database, codes) and the frontend (the design, look and feel of your site). You can start using WordPress with the basic theme and anytime switch over to a more professional theme instantly.

If your site does well you can get paid professional designer to create a unique WordPress theme. Remember WordPress is all that you would need and it is equally important that you get a good host which will make a lot of difference.

To start with you can opt for shared hosting which is cheaper and later on move to dedicated hosting. WordPress does give you an option to migrate to your new server.

Author Bio: Amit Sinha writes for little about website. Check out more information on WordPress and also browse through the Technology section.

Category: Computers and Technology
Keywords: Internet, word press, business, online