Benefits of Buying Prom Dresses From Online
When the prom season approaches, many girls start looking for the most beautiful dresses that fit them the best from many different places. It can be retail stores or online dress shopping malls. Which place has the best price and quality for a buyer’s convenience and budget?
Online shopping is a new trend since 2000. The annual growth rate is 11% every year. Traditionally, all girls have shopped for dresses at wedding shops, dress specialty stores, or department stores. They tried on the dresses and compared prices and styles. However, this traditional trend has rapidly changed. Here, I would like to analyze the merits and weak points of online and offline dress buying with a price comparison.
Before you decide to buy a dress, you will need to know the basic price structure of the dress. The true cost of a dress does not mean anything until all the expenses added before it can be sold to the customer as a retail price. Most physical stores have high extras such as the rent, employees’ wages, utilities, insurance, etc. Those sums add up to at a least 30% increase from the original dress cost, which is from either the manufacturer or a wholesale store. For example, if the original dress cost is $100, the expenses would be around $30, so you are paying $130 for a $100 dress. Prom dresses are seasonal products from mid-March to before July, so business activity is confined to about half of the year. We need to add this seasonal factor into the retail prices. So, if the owner wants to pursue a 30% profit, the retail price will be $338 (Original cost $100
