Writing Autoresponder Messages Your Customers Will Appreciate
Autoresponders are boon to this changing and flourishing internet market. Online business is going beyond our reach as internet marketers have started using worthy tools like autoresponders in their business. Autoresponders are effective only when you use it in the right sense. The messages you create and send takes the major part in success and failure of your campaign.
Let me tell you one thing, according to a recent research done by the marketers, it has come to light that only one out of three autoresponded e-mails are opened/read by the customers. This means remaining mails gets deleted even without being opened. So, one thing is clear from the above lines, the mails that carry informative messages are opened and read by the customers and the others are sent to the trash folder. The time of sending the message is also very crucial to make this automated message successful one. This was also found with a deep research by the internet experts. They found that messages sent bimonthly were effective and had good openings. This time gap should be strictly followed and more than or less than that may obstruct the sales of your product.
How can you say that your message is valid and successful? If your reader is able to know new things through your autoresponded message then you can say you are successful in your campaign. So, keep your message informative and let it speak the truth facts of your product. The message should convince them that you are a reputed and trusted online marketer. Even though it takes few days or months to convince your customer to purchase your product, the customers you gain through this e-mail marketing will be potential.
Keep your message friendly and start your message with welcoming content. Thank them for signing up with your program. In your second message after few days add any of the free downloadable products. The freebies or ebook you offer to them should be useful to them. Suppose if you are campaigning for weight loss equipments, you can offer free e-books on “weight loss tips”, “natural ways of losing weight” etc. Leave required time gap and in your next mail say the benefits and advantages of your product. Now, your customer starts trusting your site and your business. Slowly convey them the best offers that you are giving at present in your next mail. Never ask them to purchase your product in the first mail itself which costly mistake is done by most of the beginners. The message should not be too strong. It should be written in a friendly way to make them read your message completely. Keep your message short and crisp. The message should mesmerize your reader and make them to wait eagerly wait for your next message.
According to some internet gurus it takes at least 7 to 8 autoresponded messages to convince a customer to purchase a product. So, wait for the ripening time and disclose the best discount offers and then invite them. Include your domain link in all automated messages.
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Category: Internet
Keywords: Writing Autoresponder Messages