Trade shows are ideal when it comes to clearing any misconception your product may have in the market. You can generate awareness about your product, enhance sales and gain better visibility while you participate a trade show. They are also the best avenue when it comes to launching a new product or service.

Trade shows could have a large number of attendees who could turn into potential customers. But if you have competitors in booths near yours, the time you have for drawing the attention of visitors could be very limited. It is important that you find the most effective ways of drawing the visitors’ attention. An ideal solution in such cases would be to create striking displays that advertise your products and services.

Many display options are available in the market. But if the gathering is large, custom displays that advertise your services could be the best option to choose.

Different types of displays

The market has a wide array of display options ranging from table top displays, pop up displays, frame displays, table covers; panels, pipes, drapes and table covers. The use of displays enables you to communicate effectively with a visual impact to build your brand.

Popup displays are light weight, portable, handy and easy to transport. They can be set up easily and stored in very little space. Tabletop displays, another form, are very compact ways of advertising your products. They can be set up on a table, which means they occupy very less space at the tradeshow booth. Like pop up displays they are handy, convenient to use and easy to assemble. The graphic panels of table top displays are attached to the frame using magnets or other fasteners.

Most of the trade show booths have pipes and drapes along with the exhibit space. You can use these drapes provided at the exhibit space to support a display structure. Another type, the panel and frame display, comes along with a presentation system. But make sure you take the services of a skilled person to assemble them at the venue. Panel and frame displays are available in the market in different varieties and a wide range of prices.

Table covers are perhaps the cheapest and most convenient way of marketing your services and products at trade shows. Tables come as accessories in the booth you rent. You can use these tables to lay the covers that advertise your product.

How custom displays help in effective marketing

Custom displays always stand out in an exhibition. They require skilled designers and hands to be created. The effort that goes into the manufacture of these displays makes them expensive. Quite a lot of companies help you with the design you require for your trade show. They also help you assemble the display unit at your trade show booth.

The main advantage of choosing a custom display is that it is designed to suit your requirement. The specific design helps in the visibility of your exhibit space. They can work wonders at your trade show booth if crafted the right way.

Trade show specifications regarding booth area, settings, display graphics etc vary from country to country. You must bear this in mind if you are planning events in different parts of the world. Another factor to be remembered is that custom displays need a lot of care while being transported. You would not want to end up with a broken display system when you reach the venue.

Author Bio: Adfab Exhibit Group offers trade show displays that get you noticed. Contact Adfab Exhibits for pop up displays, custom displays, fabric displays, roll up banner stands and trade show booth rental.

Category: Business
Keywords: business, marketing, management, trade, trade show, trade show displays, custom displays, displays,