The potential of the online market has grown with the increase in number of internet users and to cater this potential market. Many businesses today start their own e-shops to be able to sell for the worldwide audience. In order to sell online, the merchants are required to accept credit cards on their websites, so customers could make payments for their products. There are also many other payment methods available – echecks, Paypal and so on. However, credit card payments are must if you are serious about your online business.

Here are the 10 most important reasons why you should accept credit cards on your website today:

1. Credit card orders make around 60-80% of all online sales today compared to other payment methods. It depends on your product’s niche, but credit cards make up to 80%+ of all online orders. So that’s why you must accept cards online. Your company would experience sales increase very easily in this potential online market by accepting payments via cards on a website.

2. The credit card payment is one of the most secured types of payment online and one-to-one purchases as well, as stated by the American Bar Association. Moreover, the card payments are instant and you get the funds directly from the customer without any delays.

3. This can be used as a strategy to capture the market. The websites with card acceptance enabled mechanisms would help the company to get more orders from the potential online customers. When you offer the most popular payment method online, you can be sure that you are able to accept highest number of potential orders.

4. Accepting card orders in the websites would help the business to establish the internet business creditability which is very important for your online business.

5. The card acceptance in addition to Paypal, Moneybookers and echeck payment methods can be a competitive advantage over the others who are not using such methods of payments on their website. Moreover, you will have a full flexibility for your customers to select the most convenient payment method for them. This not only helps your customer, but at the same time increases your sales conversion rates.

6. The online payment using a card would enable 24 hours order processing all round the year, increasing the business efficiency, thereby having a Real time order processing.

7. The online server used in such ordering process does not require much monitoring and allows the staffs to concentrate on other important areas of business, thereby having low maintenance. Accepting cards online is completely automated – all you have to do is just to place a certain payment button on your website and your business will be ready to run. This way you can concentrate on other important areas of your business – website’s promotion, brand awareness and client relationship management.

8. The card payments are much more efficient and easier to realize than to wait for postal payments.

9. Accepting credit card payments also increases the cash flow in the business, as customers get more flexibility to pay in credit than in cash. You get even more sales because customers can use not only their cash in deposit, but take a credit.

10. Moreover the company can win trust of the customers by way of credit card payments and turn the potential customers into actual ones.

Accepting cards online is a must for all today’s businesses. It allows you not only to maximize online sales, get the major share of your potential customers, but increases your website’s conversion rates, customer retention rates and build your companies trust.

Author Bio: Egidijus Andreika is a creator Click2Sell affiliate marketing system. Accept credit cards online and get your merchant account within 5 minutes. Merchants – sell and promote your products online, manage affiliate programs at Click2Sell. Get a full fraud protection for your online sales. Visit: http://www.click2sell.eu

Category: Marketing
Keywords: Accept credit card payments, internet merchant account, accept payments online