How to Recognize Bad SEO

When you go online you could read many horror stories about SEO companies giving you bad service. Only if you know how to find them out you can keep away from such companies and will be able to select the right SEO company for you. Usually there will be a fixed price for the things that we buy. But this is not possible with SEO services.

If someone says that they will offer you the expected results for a fixed price, you should run away from them. No one can determine the cost before determining the keyword and performing competition analysis. It would be very difficult and take long time for highly competitive keywords. In this case, the rate will also be more.

Bad SEO companies always make great promises. The concept of a good SEO company would be to do their best and leave the rest to happen by itself. They will try their best and offer you their services based on a monthly pay. But the success ratio differs for each business organization.

This will depend upon their niche, the competition they have to face, their selected keywords, the products or services they offer, and many more things. There are some internal factors like site development and internal optimization. These are fully under the control of the SEO firms. But the external factors cannot be controlled fully. No one knows the algorithms of search engines and so they cannot promise you anything.

Stay away from companies that promise you quick results. No one can guarantee you faster results. Check to see if the company uses video or podcasts. If they use them then the results will be quicker than the other methods.

But if they use black hat methods then there are great chances of your site getting de-listed or banned. You cannot get a solid foundation for future if you follow black hat methods. Focusing on right keywords is essential. The success of the whole campaign depends upon the selection of right keywords for your site.

You can get ranked for a long keyword phrase that has four words or more. You must be specific with the keywords. The general keywords like security, hand, etc. will not give you the expected results. At the same time, make it as specific as possible, such as home security, bank security, etc.

They will give you the right results. If the keywords have double meaning like cold, divine, etc. you have to combine it with other words to remove the most of the ambiguity. Any SEO company that is not aware of these features should be strictly avoided.

If the SEO company indulges in such practices as buying back links from link farms steer clear of them. The link farms are group of interlinked websites. They are usually set up by automated system and they serve only to exchange links.

These techniques may give you only short term results. Any spamming method will not produce fruitful results in long run. You should keep away from any SEO company that follows illegal methods like link farming, keyword stuffing or increasing keyword density.

Author Bio: Only if you have some basic knowledge of SEO you can stay away from bad SEO. Make the right SEO company choice.

Category: Internet
Keywords: seo company, seo, internet marketing, Search engine optimization

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