The Hatchback Car Segment is Becoming a Dominant Player
The hatchback used to be a car that was bare bones and very basic without a lot of amenities when it was first introduced. However, it was low priced and an affordable option for many. Buyers were first able to get their hands on one in the 70’s. However, things have changed and consumers have embraced this model again, especially from 2006-2010.
Many buyers appreciate a large storage space, especially if they have lots of gear, equipment or anything else they like carrying along. Security was an issue in the past because cargo contents were clearly exposed. However, modern versions come with a cover which secures belongings from prying eyes.
As a result of this recent surge in hatchback love, major companies are producing more in order to keep up with the demand. Production increased significantly from 2006 to 2010 despite decreasing vehicle sales as a whole.
One the more popular modern hatchback cars recently is built by Ford Motor Company and it is the hatchback version of the Fiesta. Almost forty percent of the Fiesta sold are hatchbacks. Moreover, 41 percent of the retail sales of the Focus are hatchbacks. That is a pretty good achievement because the Focus hatchback hasn’t been on sale for a very long time at all.
We can see a dramatic increase in this model type across the lineups of numerous automotive brands. For example, Hyundai is offering the Accent, which includes a hatchback model. More than seventy percent of Accent sales were of this model which is much higher than what the company expected. Chevrolet has also produced a hatchback version of its Sonic car.
The hatchback accounts for about 25 percent of all Mazda3 sales. Things have changed; the hatchback version is actually more pricier than the standard model.
Toyota has been selling a subcompact called the Yaris since 2006. It also includes a hatchback model. Another company cashing in is Kia which has its Forte hatchback; demand for this model is reportedly quite high.
Hatchback vehicles are no longer considered no-frills, super basic cars. Even the most expensive and upscale brands are now producing them. Even Audi and Porsche are offering hatchback models too. These won’t be your regular hatchbacks but high end performance oriented models with upscale features.
People are flocking to these cars because they are designed with aesthetics in mind. Their styling is just plain more exciting. Third, today’s hatchbacks are more secure. The hatchbacks of the past did not include a cover over the storage area and thieves could see what you had packed back there. Today’s hatchbacks include a cover to hide the stuff. Not only that , but the added cargo space is a many plus that makes it a winner for most buyers.
For sure, the hatchback is not the dominant selling auto style. Sales of hatchbacks in the U.S. account for less than 10 percent of total sales. However, it is clear that it is nevertheless a growing and important segment that automotive companies should not neglect.
Author Bio: Written by Jacqueline Star – Gaudin Ford offers great deals on Used Focus Cars Las Vegas in Nevada. South Coast Toyota offers Long Beach Toyota deals. San Juan Capistrano Ford serves Orange County with great deals.
Category: Automotive
Keywords: hatchback cars, hatchback models, hatchback history, hatchbacks in america