There are many tangible or intangible features to look for the services you buy. If it is a product, it would be easy to understand by seeing the product and understanding its features. But it is not the case with the services. Services cannot be seen like a product. This is more of understanding the services, rather than looking at them directly and understanding its working.

Since web hosting is also a service, there are many features that we look for and also many features that we miss out also. So we need to ensure very clearly with the features we are looking for.

The most important feature that we tend to forget to ask for is backup and recovery. Accidents and adversities can happen with anything and anywhere and the web hosting is also not an exception for that. When the data on your website is accidentally or because of any other reason is deleted or lost, and then we would remember of this service and would run to web hosting company. So, it is important to know whether backup and restore is provided by the company or not and if provided also, what are the regular intervals of time that the backup events are occurred along with redundancy of data provided by the company.

Your website, especially if it is a business website, should promote your products and increase the sales. Of course, it is not the responsibility of your web hosting company to look after the sales tasks. But there are web hosting companies add special features to promote the sales of their customers. Just get to know if they are providing such feature and if so, how far those features would be beneficial to your sales through your website. When you have multiple website which satisfies, your set of needs, then probably you can incline to the web hosting which add up the services which help and support promoting the products.

The next big thing about web hosting is the reliability of the web hosting. It is not very easy task, as each and every web hosting company boasts about itself and its products at least to some extent. Reliability is to be tasted once you are signed with the services of hosting. There can be better ways like getting the opinion of the existing customers but also be aware, they could be biased at their companies as they might be benefited with the affiliation of their company. Look at the forums of customers to understand the tone of the customers to assess the services rendered by the company. Or call the company and get the commitments for the specific services you are looking for including in the service agreements.

The next important factor is the price of the services. Always understand the tradeoff between the package of features and services it offers and how much they are charging for that set of features and services. Some companies may shower with the features and increase the price. Select those hosting services only when you actually need those bulk features for your business.

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