Any band or tour manager that has ever organized a do it yourself tour knows that finding ways to save room in the bands touring vehicle is very important. Once all of the band members, suitcase, guitars, drums, and personal items are loaded, it can be a huge challenge to find room for merchandise. Some bands even opt to leave their merchandise behind and that is a huge mistake.

Selling merchandise while on the road can help cover touring costs and increase the chances that an independent band will actually be able to make a profit or at least break even. Merchandise will also help you grow your following as your tour. If people who see your band for the first time are able to buy merchandise they will remember your band and word will spread so that the next time you play in that city you draw a larger crowd. Show attendance is vital if you want to draw the attention of larger clubs, radio stations, and industry professionals from record labels and publishing companies. These tips will help you choose merchandise that will be effective and more easily fit into your bands van or other touring vehicle.

Many bands tour in the summer and play large festivals and other outdoor concerts. While getting invited to play on one of the big summer tours, like the VANS warp tour is a great opportunity for an unsigned band, simply playing will not be enough, you will need to promote your band at the festival to compete with the better known bands that are playing around the same time you are. Having a branded item that people will use at the event that will help your band gain brand recognition is one of the best ways to promote your band at a summer event. Temporary tattoos are fun and can be easily applied at any outdoor summer event. These will get people talking about your band and will take up minimal space in your tour van.

A standard must have for bands for over half a century are buttons and stickers. These small items can be given away, sold individually, or bundled with other more costly merchandise items like CDs or t-shirts to create a value pack. Buttons and stickers are some of the merchandise items most likely to be displayed by your fans that will create a buzz about your band. Make sure that the graphics you use on your buttons and stickers are easily identifiable and relate to your band. Also, it never hurts to include your bands name or web address in the sticker or button design to ensure any potential new fans know where to go to find out more information about your music, upcoming shows, or other bio info.

Finally, posters are often overlooked as valuable merchandise items. Posters can serve two different functions for a touring band. Instead of designing different posters for every show you play, invest in a well-designed eye catching poster with blank space somewhere in the design. The blank space can be used as an area for you and your band members to give autographs to fans who buy the posters, and they can also be sent ahead of time to venues and personalized to promote each show.

Find out more information to improve your business marketing from StickerAndMore.com

Find out more information to improve your business marketing from http://www.stickersandmore.com

Author Bio: Find out more information to improve your business marketing from StickerAndMore.com

Category: Entertainment
Keywords: entertianment, marketing, bands, promotion,