One of the greatest difficulties in being a new webmaster is trying to acquire traffic, because trying to build legitimate traffic requires both time and money. Why is this? Because if a webmaster is trying to obtain traffic through search engines, (s)he will need to spend a great deal of time with link-building and content creation.

If the person is trying to get traffic through a pay-per-click program, that individual have to invest hundreds to thousands of dollars if the person wants to take advantage of a high-performance keyword. However, there’s another alternative that can allow a webmaster to get tons of traffic without having to invest too much in time or money, and it involves purchasing expired domain names.

What’s an expired domain name? An expired domain name is a domain name that never got renewed by its owner. This could be for a variety of reasons such as disinterest in the original website, lack of funds or something more serious, such as an owner\’s death. Whatever the reason, if and when the renewal fees aren\’t paid, the expired domain name sits out in cyberspace still functioning as any other domain name. There’s just one difference An expired domain name doesn\’t have a website attached to it, but rather it points to a 404 error page.

Indeed, it’s a waste of traffic when an expired domain name points to a 404 web page. Many domain name companies have realized this, which is why quite a few of them sell expired domain names either through a regular, upfront sale or through an expired domain name auction. The prices for these domain names can range from less than $100 to over $1 million. Some of these sales may even include a website.

How does a webmaster know if an expired domain name is worth buying? First, (s)he needs to check the Google page rank of an expired domain name. To do this the person must download Google\’s toolbar, and then type in the URL of the expired domain name. The toolbar will then indicate what the page rank is.

If the page rank indicator is gray, the expired domain name must be avoided because it’s been banned by Google. Otherwise, it should be okay, though webmasters should also take into consideration the actual number associated with the page rank. If the number is between 6 and 10, they should strongly consider buying the expired domain name.

Secondly, webmasters need to find out the Alexa rating of an expired domain name. The Alexa rating determines how much traffic has actually gone to a domain name. If a website hasn’t received a significant amount of traffic it won’t have a rating. To determine the Alexa rating for an expired domain name, webmasters should visit Alexa.com.

Finally, webmasters need to know the number of websites that are linking to the expired domain name. To do this they need to put the command link, followed by the URL of the expired domain name into a search engine. If numerous links are returned, it’s an excellent sign that the traffic coming to the expired domain name originated from legitimate sources.

Charles Robek offers the most up-to-date strategies and techniques to both newbie and seasoned internet marketers to help them achieve success in their online business ventures. To obtain cutting-edge, easy to understand strategies you can put into action immediately to grow your internet business, visit: http://bit.ly/B2BMarketingStrategies

Charles Robek offers the most up-to-date strategies and techniques to both newbie and seasoned internet marketers to help them achieve success in their online business ventures. To obtain cutting-edge, easy to understand strategies you can put into action immediately to grow your internet business, visit: http://bit.ly/B2BMarketingStrategies

Author Bio: Charles Robek offers the most up-to-date strategies and techniques to both newbie and seasoned internet marketers to help them achieve success in their online business ventures. To obtain cutting-edge, easy to understand strategies you can put into action immediately to grow your internet business, visit: http://bit.ly/B2BMarketingStrategies

Category: Internet
Keywords: website counter, website visitor counter, web counter, free traffic, traffic exchange sites, website