2013 E-commerce Website Designers
Ecommerce technologies are an important component of today\’s ecommerce websites which are indispensable if you intend to do business online. Without a website, there would be no place to display your company\’s products or describe its services, much less sell those very same products or services. Therefore, launching a website is like opening the doors of your store for the first time. The difference is that there are many more potential customers that are available through the Internet and it is much cheaper to maintain a website compared to a brick and mortar store.
If you are familiar with HTML and/or other web coding languages, you can create your own customized website. However, it is usually advisable to seek the services of an e-commerce website designer as he or she will have the experience and the knowledge on how to maximize the effectiveness of the website.
The Shopping Cart
An ecommerce website designer knows what kind of tools is required for your site, depending on the type of business that you have. An important and common web technology for e-commerce sites is the shopping cart software. This is a script program that the e-commerce website designer can assist in selecting or even develop for you if needed. Its purpose is to keep a record of the items that a site visitor has ordered so that even if he or she wanders off to the other parts of your website, the list is kept intact so that the client would not need to enter them again.
Content Management System for an Affiliate Site
Your e-commerce website designer does not have to provide you with a shopping cart if you have chosen to run your business as an affiliate because all you need to do is drive traffic to the merchant\’s website. Instead, you will need to provide a content-rich site, which means that you will need to post a lot of content on your website that is relevant to the products or services of the merchant. This means that the e-commerce website designer will have to establish the structure for an interesting and very informative website and a content management system (CMS) that will make it much easier for you to publish new articles on your site.
Accepting Payments
For the regular business site, the e-commerce website designer will need to include the web systems necessary for accepting payments from clients. There are various e-commerce technologies for handling payments, such as digital payment systems, the e-wallet and the payment server. The e-commerce website designer can advise you on what technologies to implement on your site. The common methods for payments are, of course, through credit cards and PayPal. While the e-commerce website designer will be responsible for the shopping cart and payment scripts, you will have to get a payment processor and a merchant account. You will also need to ensure that your chosen solutions can comply with the requirements of the PCI Data Security Standards.
You may also use a third-party processing service, such as PayPal, if you are still starting out. You may wish to request that your website developer include a way to accept checks or money orders as well. Offering various payment methods will minimize the possibility that your potential client will change his or her mind about buying from you.
Security for Your E-commerce Websites
Finally, you will have to ask your e-commerce website designer about security systems, such as intrusion detection software and firewalls. These will protect your website from malware and computer hackers who might want to steal information and use it for identity theft or other crimes. Potential customers need to be assured that their confidential information is safe when they use your site and your e-commerce website designer can also help you with this.
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Author Bio: As an affordable designer and award winning website designers, we are full time, professional website company with website designers that offer industry leading techniques with all the websites we create.
Category: Internet
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