There are times where you feel like you wanted to write perfectly. It is as if you wanted to write without any mistake while you are still on your first draft.

That can be a nice goal if you can make it. However, most of the time, we always tend to write fluffy without noticing it and without even writing it intentionally.

It can be very annoying at first but to tell you honestly, it is just a normal and common situation when it comes into writing.

A lot of writers commit the same mistakes every now and then. But that’s a normal thing to do. What matters is that you know how to check it all and improve you writing.

What’s most irritating is that when your writing is totally messed up. Although technical mistakes are part of it but each ideas you have in your contents seemed like there is no point in leading them.

Pursuing your writing task where your state of mind is still confuse and you are not even aware of it, then you will absolutely lead into a fluffy writing.

This is very common in writing the first draft where you don’t really care how it looks as long as you written down all important ideas about the topic.

But when the time comes where you are now really irritated to these fluffs and you wanted to avoid them as much as possible and you like to put it into an end. How are you going to do it?

Everybody hates fluff. After all, who wants to read extra words that amount to nothing? In nonfiction writing, anything that doesn’t help your piece further its ability to inform and clarify is usually just fluff – nothing more.

Fluff is especially harmful when you’re writing for the web, adding to the overall noise and clutter already found online without contributing anything of real value. Your title that “could” do wonders for your search rankings but deliver absolutely nothing for your reader? It’s fluff. That blurb right before the piece starts whose sole purpose is to insert a couple of profitable keywords? It’s fluff. Those extra paragraphs that repeat an idea already expressed just so you can satisfy word count requirements? You guess it – fluff.

When you declare something as a particular adjective – whether it’s amazing, amusing or great – without detailing the reasons for being so, you’re polluting the content pool with fluff. Lying to get attention, publishing unverified facts and outright falsifying claims is the same way – a big, fat ball of fluffy air.

If you’re going to write, make your words count. Even the best English writing software won’t help you when you’re not communicating substance. Every time you write, make sure that:

1. They give the readers information; or

2. They clarify an issue the readers are having.

When any word, phrase, sentence or paragraph you put on doesn’t accomplish that, then it’s clear as day – you’re writing fluff. Go back and change it, please.

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Category: Writing
Keywords: content, fluff, sensible content