Article Marketing is Profitable Marketing Outside Your Website
There are popular websites like squidoo.com and ezinearticles.com that do not only provide information, they also play a role in online marketing. The use of these websites are one of the best ways that could help increase traffic in your website, which could relatively mean higher sales and profit.
Entries in Squidoo or in Ezine, can contain unique articles, products and service reviews, RSS feeds, and links of different websites or any other kind of resources which is about a particular topic. There are some online marketers that do not have their own websites and instead takes advantage of these sites for promoting their affiliates.
When you are using these websites, you could post a link that would take customers or readers to your website. In your website, they would be able to get more information about the topic that interested them or they would be able to see the affiliate products and services that you are offering. This strategy is called article marketing.
The basic concept with article marketing, is write unique articles which are 400 to 700 words in length about specific topics. Topics can be related to your website, products that you sell and promote, you could include links in your article. These websites host your articles for free and would allow them to be searched by different search engines.
There are several benefits in article marketing aside from increased exposure and traffic to your own website. Having articles on websites like Squidoo, EzineArticles, Hubpages, etc could increase the credibility of the marketer as an expert on the field. It would even help you create a list of people that are interested on the articles that you write. This list could be turned into potential buyers.
What are the best websites for article marketing?
Aside from EzineArticles.com, articlebase.com, suite101.com, helium.com, goarticles.com, articledashboard.com and articlecity.com also generate a lot of views. But searching your archives for an old article and uploading it here, is not how it works. EzineArticles, for example, have a team that evaluates articles that are submitted to their sites to see if they meet certain requirements.
To make sure that the articles would be uploaded and would become an effective tool, there are certain things to be kept in mind.
– Articles should be unique and original, it has not been copied from another website or another article.
– They should be free of wrong spellings, grammar mistakes, and punctuation mark errors.
– Even though you are promoting products or services of your own or affiliates, articles should not sound as if they were ripped off from an advertisement.
– Focus on providing information that selling. Online readers would like to know what you can offer them. They would gladly click that link taking them to your website, if they know that you would be able to provide what they are looking for.
– Titles and articles should be keyword-rich. Keywords allow search engine find your articles, titles, and sometimes the first and last paragraph of the articles should have the keywords in them.
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Category: Internet
Keywords: articles marketing, keyword rich articles, internet marketing with articles