A lot of people are consumed by doubts when they think of employing the SEO tactic of article submission to their website. However this doubt is misplaced as article submission has over the years proved itself to be an extremely effective tool of link building and thereby generating traffic to a website. The method has become popular enough whereby many a thousand articles are submitted daily to article directories by SEO professionals. These articles contain back-links to the concerned website and help bring new visitors to the website, subsequently leading to improved search engine rankings.

Search engine bots have started giving importance to relevant back-links these days, which has led to the proliferation of a number of link-building strategies. The process of article submissions involves submitting articles to article directories and making sure the presence of live links in the author’s resource box. This is a symbiotic relationship wherein directories get a database of unique articles while SEO professionals get valuable back links, which are highly important to the website. Uniqueness is necessary as otherwise the directories won’t accept such articles. Copied and plagiarised articles are easily pin-pointed by directories through the help of article-checkers.

To begin with, short listing the best article directory websites is a good idea and makes the process more streamlined. Article marketing is an effective way to grab attention and article submissions to these directories ensures you get readers who can also be potential visitors to your website. After submitting and once its accepted by the directory website, its thrown open to readers who are presented with a keyword rich content and a number of back-links pointing back towards your own website. The trick here is getting the approval as otherwise your hard work in writing and formatting those articles goes waste.

The articles should be in a proper format containing a title, article body, a summary sometimes and an author’s resource box. The author’s resource box provides you the option to add links of your website and this generates back-links to your website. The article body should contain around 500 words with a good spread of keywords and relevant content. Most search engines look for relevant keyword presence in the article. A keyword density of 2-3 % is accepted and anything more is tagged as keyword stuffing and has an adverse impact on overall search results.

If you follow the guidelines properly during article submission, chances are that almost half of the traffic to your website can come through these articles. It also leads to an increase in organic traffic, which is the traffic your website gets apart from search engine results. Besides they bring in far more relevant visitors as they already have a fair idea of your website from the article body itself, and have chosen to visit after reading the article. Search engines can also pick up these articles and list them independently. In short, if you are aiming to increase traffic and create relevant back-links to your website then the method of article submission will serve you well.

Author Bio: Mike Gates is a customer of HostGator. Hostgator is reliable web hosting provider. Read more about hostgator coupon at http://hostgatorcouponandreview.com/hostgator-coupon.html .

Category: Internet
Keywords: traffic, website, articles, SEO