Social Media Marketing in Los Angeles California Helps Companies Develop Celebrity Status
Social media marketing Los Angeles California is one of the fastest ways to become recognized as an industry leader in the SoCal region. L.A. is renowned for being a city of trendsetters and celebrities. To achieve recognition in this market requires a strong online presence.
Many Hollywood stars utilize social media marketing in Los Angeles California. Paris Hilton participates in social marketing to stay in touch with fans and promote her marketing endeavors such as the newly released \”Club Paris\” iPhone app.
Daniel Goodard, star of the popular daytime soap opera, The Young and the Restless turned to social marketing to enlist help from fans to reinstate his character to the show. Sean Percival uses this strategy to promote Lalawag, his Hollywood gossip and entertainment news blog.
It\’s always a good idea to incorporate marketing strategies used by the stars. Many Hollywood celebrities use Twitter and Facebook, but this is only a small portion of available social marketing strategies.
To maximize online visibility it\’s important to promote multiple online marketing strategies via social media venues. These can include web promotions, articles, how-to videos, audio podcasts, digital newsletters, and special offers. Social networks are an affordable way to interact with large groups of people and offer numerous opportunities to build brand recognition.
The secret to success is to develop a strategic marketing management system which allows for ease in connecting multiple ad campaigns. L.A. business owners often find it beneficial to work with a social media marketing consultant to determine which strategies are best suited and provide the highest return on investment.
The majority of Los Angeles residents and visitors are techno-savvy people who utilize computers and mobile phones for daily living activities. They often use social networking to locate local business, restaurants, nightclubs, and weekend activities.
Social marketing not only helps L.A. companies develop consumer trust and brand awareness, these venues also provide a launching pad for promoting advertising campaigns. For example, Yamashiro is a popular Asian restaurant located in Hollywood. They use Facebook and Twitter to promote their Pagoda Bar, Farmer\’s Market, Dine and Ride program, and to share information about private events and wedding catering services.
Yamashiro could further expand marketing efforts by offering discount coupons via social networking groups. They could also produce online videos, publish food or catering articles, and offer digital newsletters to build their mailing list. Each of these could be promoted through social networking.
The primary advantage of social media marketing is the venue offers endless opportunities for promotion and relationship building. However, companies must be cautious about over-promoting because doing so can drive customers away. Many people are suffering from information-overload, so it is important to prioritize promotions and limit daily postings. This is why having a strategic marketing management system in place is essential.
Companies that are ready to integrate social media marketing in Los Angeles California must become educated about each available strategy, how it works, and the advantages and disadvantages, then develop a marketing plan. Doing so will help companies fully reap the benefits of each ad campaign.
Author Bio: Online Marketing DNA understands the unique needs of the L.A. market. Our custom designed marketing packages help local companies maximize benefits of social media marketing Los Angeles California. Let us show you how to achieve celebrity status by visiting us at www.OnlineMarketingDNA.com.
Category: Marketing
Keywords: social media marketing los angeles california, social marketing, social media marketing consultant