One of the most crucial aspects of a trade show is the booth. An attractive booth is no doubt a crowd pleaser, and has the potential to attract large visitor traffic. Renting a trade show booth is a smart idea as it works out cheaper, and is the smart way to go if you will be participating in just a handful of trade shows in a year. Here are some of the things you need to keep in mind before and after you source a booth from a trade show booth rental Toronto, Ontario, Canada company.

Cost

Trade show booth rental Toronto, Ontario, Canada allow you to make cost-effective decisions. Before renting a booth at a trade show, contact the rental company and request for quotes. Do not rush in, weigh the options and then rent one. Sometimes, at a big trade show might cost you more than the budget you allocated. And if you choose the same booth rental company every time there is a trade show in the city, you could get a discount.

Booth

Do not make the booth look all flashy and stuffed. Keep it neat and straightforward. Incorporate necessary display equipments and tools. Go for space management and make complete use of the booth. There should be proper banners and displays that go with the booth and the objectives. Provide uniforms that look presentable, to the company representatives at the booth.

Staff

Engage qualified staffs at your trade show booth. These employees must be able to give any information to and answer any questions of the people at the show. Train them for proper interactive skills and engage the right number of them to man the booth. They should be able to interact with the customers, promote the product, get any contact information from the people and follow up with them. This way it helps in maintaining long term relationship with potential customers.

Exhibits

Check the different types of exhibits available for promotional purposes. They can be pop- up displays, roll- up banner stands, retractable banner stands, and etc. through which it is possible to provide information. They incorporate visuals and graphics that make them interesting. Look through the objectives of your company to set up the booth and the budget and decide upon which of them to use.

Logo and images

Consumer behavior studies reveal that customers recall a brand or a product when there are images and colors involved. And also repeated view of the company\’s logo and graphics by them can help you to stay in their minds. Make sure you have displayed information properly with right colors and images and right number of times.

Other points

Make sure the space in your booth is utilized properly and doesn’t cause inconvenience to people. If you have a large booth, you can set up tables where you discuss with potential customers about the products. If it is small, make enough arrangements to allow for discussions. These are a few points on using trade show booth rental Toronto, Ontario, Canada to make the most of the event.

Adfab Exhibit Group offers roll up banner stands in Toronto, Ontario, Canada