How to Design a Door Hanger
Designing and printing door hangars for marketing uses is not as tricky as it sounds. There is no need to design or print them yourself. A printing company can perform both of those tasks for you, and many of them have professional websites that make the process much easier. The cost of using the services of a printing company can be quite reasonable. The following tips on how to design a door hangar should help you gain valuable knowledge that enables you to make good design choices for your organization.
1. Focus on the door type. Before using a printing company to print your door hangars, it is a good idea to match the intended design with the type of business where the door is located. If it is a hotel door, design ideas should include marketing from businesses that desire advertising with typical guests of a hotel. Door tags that feature ads from local fine dining restaurants would be a good option. Door tags designed for budget motels may offer advertisements for pizza delivery companies.
2. Select the physical options. Printing companies may offer a standard door hanger with a choice of 3.5″ X 8.5″ or 4.25″ X 11″. Paper choices may include a thinner 100 lb. gloss text, or a thicker 14-point card stock with either a shiny UV coating or a less reflective matte finish. Printing can be on the front only or front and back. A door hangar with a rip card attached is another possible choice. This allows the recipient to rip the bottom of the door hangar off to get a rectangular card that is similar to a business card in size. Your ad will get more longevity with these types of door hangars, and you can also design rip cards as discount coupons.
3. Select the design options. You can design the door hangar yourself and upload any artwork, text, and photos to the printing company’s website. Some printing companies will also have pre-made design templates for the door hangars. For an additional fee, you can ask the printing company to design the door hangar for you.
4. Avoid design clutter. It is not wise to clutter the door hangar with too much graphics or text. This can give the hangar an unprofessional appearance, or make it difficult to read or get a clear view of the primary image. Do not put text on the door hangar at the same level as the doorknob hole. This area should also have minimal graphics.
5. Pay attention to color contrast issues. Dark-colored text on a dark-colored background will not be readable enough. Similarly, light-colored text on a light background is not a good idea. Always keep the viewer in mind when designing a door hangar.
6. It is better to make one very large order instead of several smaller orders. Printing companies require resources to initially set your design up for printing, but once the design is ready print, the savings for large orders can be significant.
Alex Vartanian is a Master Printing Specialist at http://www.printfirm.com . Printfirm\’s services include high quality door hanger printing.
Alex Vartanian is a Master Printing Specialist at http://www.printfirm.com . Printfirm\’s services include high quality door hangers printing.
Author Bio: Alex Vartanian is a Master Printing Specialist at http://www.printfirm.com . Printfirm\’s services include high quality door hanger printing.
Category: Advice
Keywords: door hanger design, door hanger printing