The current economic morass will be discussed and analyzed for decades, and we may never have the real answer, but we know its effect. The current recession is actually the result of tremendous efforts by multiple governments, or we may have slid into a depression. The resulting unemployment situation is abysmal, but one area, sales jobs, remains available.

Most pundits seem to agree the problem was with financial institutions and their aggressive efforts to increase approve loans. As these loans began to default, banks suffered the predictable result, loans in default and more loans in danger. The overreaction came swiftly in the form of drastically tightened credit availability.

Businesses could no longer access capital readily, and especially small companies had to respond by either closing or reducing payroll. This fed the increasing default on home loans and the death spiral was in full force. The result all over the world is excessively high unemployment in almost every field.

Anytime the economy struggles, the automatic result is a contraction which also feeds on itself. Reduced productivity elicits a general malaise in activity. Consumer confidence is undermined and either put off or choose not to make purchases. While saving is good for the economy in general, it is devastating when times are tough.

Capitalism, for all its value in allowing a level field for competitors regardless their choice of product or service, is absolutely dependent on a consumer base that actually makes purchases. With people reluctant to spend, corporations become increasingly unwilling to make any effort to expand, and this leaves job growth stagnant, though at least we are not still losing jobs. The key to any kind of turnaround has to be instilling the confidence in people and companies to spend.

In order for the market to continue, it has to have activity. Banks lend to companies only when they believe they will be fiscally sound and able to pay back the loan. Companies borrow to allow for the production, creation or accumulation of a product or service based on the assumption consumers will want and buy it. Consumers make purchases only when they believe their future is financially secure enough to be able to afford the expenditure.

Governmental processes and finance jobshave a significant effect on the climate and mood of corporate activity, as well as on the general mood of the population. But once the tax environment and federal investment programs are settled, companies have to take bold steps which require the assumption of risk. In the end, however, it is the aggregate team of individuals, operating in the disparate but similar retail outlets everywhere that make the difference.

For the global market, sales jobs represent the place where the rubber meets the road, the line interaction with individual consumers. This army of able economic warriors makes the system work, and in their absence it struggles. As hints of recovery begin to appear, the first place companies will invest is to reacquire or bolster this unheralded but critical element of commerce.

Looking for jobs in Toronto or Vancouver jobs? Careerbuilder.ca has an extensive print and online network to help job seekers connect with employers.

Looking for Toronto jobs or British Columbia jobs? Careerbuilder.ca has an extensive print and online network to help job seekers connect with employers.
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Author Bio: Looking for jobs in Toronto or Vancouver jobs? Careerbuilder.ca has an extensive print and online network to help job seekers connect with employers.

Category: Business
Keywords: business, sales, economy, jobs, career, finance, employment, society