Strategies and Tips For Doing “Indie” Author Promotions

All “indie” authors know they have big responsibilities in promoting their works. Most of them are also the publishers of their books that they have to shoulder the responsibility on their own. So how do you go about selling your book?

Here are some strategies and tips for doing indie author promotions:

– Realize that you are not alone in your journey towards success. Draw inspiration from other independent authors who have gained their own successes. The internet is also the place where you can find your valuable resources in marketing yourself and your publication.

– Turn yourself into a marketing genius, even if you are not. You can do this by first creating your marketing plan for your publication. In conceptualizing and writing your plan, you do not necessarily need to be a brainiac. All you need is a clear understanding of your purpose and goals, along with your commitment, patience, and perseverance.

– Put some order into your marketing and promotions. For instance, it helps to come up with an organized list of your contacts or connections, virtual and physical libraries where you target to see your books on their shelves, book forums you plan to join to earn promotional mileage, and similar stuff.

– Sign-up with websites dedicated to promoting independent authors. These websites will help you market yourself and your books, as they will give you the necessary exposure to reach your target audience. Take advantage of the free promotion such as publishing your information and links to your websites and social networking sites. Consider upgrading to their paid promotion to earn more exposure and expand your readership.

– Build your web presence. Get your own website up and running. You can also choose to create your own blog where you can regularly post relevant and fresh content. Aside from the fact that your target audience will have a glimpse of your style in writing, your own site is a good venue to connect with your readers. Most book lovers are emotional, they tend to read books of authors they feel they have a connection. Appeal to their emotions when promoting your book/s.

– Let your creative juices flow. Do not limit yourself with the ordinary or the conventional. Step out of the box and use the same creativity in writing in promoting your book. For example, if your target audience are students across the world, you can arrange for author interviews, or use web technology such as podcasts to promote your work. The possibilities of reaching and connecting with your target audience are endless. With internet technology, you can tap into promotional activities and campaigns that know no boundaries.

– Give away something valuable to your target audience. People are, by nature, drawn to something that is free but useful. If you want to draw their attention to your work, offer them relevant freebies of value. For example, allow your target audience to download a sample of your Kindle or Nook e-books for free.

Marketing and promoting your book as an independent author depends on how committed you are towards reaching your goals. Tools and methods are just waiting for you to tap them. It is just a matter of starting your journey and acting on your goals. Take pride in what you have written. Step out of your zone and promote. Be ready to reap success with your indie author promotions.

Are you looking for more information regarding indie author promotions? Visit http://www.indiehousebooks.com/ today!

Are you looking for more information regarding indie author promotions? Visit http://www.indiehousebooks.com/ today!

Author Bio: Are you looking for more information regarding indie author promotions? Visit http://www.indiehousebooks.com/ today!

Category: Writing
Keywords: indie author promotions

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