Providing corporate gifts to valued customers and colleagues is a great way to reinforce relationships and foster goodwill toward your company. These kinds of gifts can be used as a token of appreciation, to recognize achievements, or as holiday presents. It\’s best to choose corporate gifts that are functional and innovative. It\’s also good to […]
To make money fast online, many people think they need to jump right in. But, to do this before being properly prepared can be disastrous.. You know that to be a rocket scientist, a doctor, a brick layer, a construction worker, an office worker, a teacher, etc., there are prerequisites, things you must learn, before […]
There are numerous ways to construct an email marketing campaign depending on a number of factors, such as the size of your company, the size of your customer base and the kind of content you want to market to your subscriber list. Rather than go through the various methods of constructing a campaign, this article […]
When embarking on an email marketing campaign, it’s easy to think that the only thing you need to do to is create some great content to send out every month for your loyal band of subscribers. Of course ‘only’ betrays the nature of that task because creating engaging content on a monthly basis is difficult, […]
Email marketing; it’s easy, right? You just send out an email every now and again to an audience who’ve already chosen to engage with your brand letting them know there’s new stuff for them to buy or read and that they should really come and visit your site. Easy. And you’d be right, that is […]
In the current digital landscape, it’s easy to view the medium of email as something of a dinosaur. After all, more glamorous social networking platforms offer us the chance to socialise on a much wider scale instantly, allowing us to generate ‘conversations’ with friends rather than ‘broadcasting’ to them and then having to wait hours, […]
Any good email marketer knows that half the battle is actually getting a campaign off the ground – that is coming up with great content on a regular basis, offering incentives to encourage sign-ups and most importantly, getting plenty of people to sign up. It can feel like a major victory just to have emails […]
When running an email marketing campaign, the spam folder is the last place you want your emails to end up. Unfortunately, legitimate marketing emails are as susceptible to falling foul of spam filters as scam emails for a number of reasons – they can also be sent to spam hell by users themselves; even if […]
When running an email marketing campaign, the spam folder is the last place you want your emails to end up. Unfortunately, legitimate marketing emails are as susceptible to falling foul of spam filters as scam emails for a number of reasons – they can also be sent to spam hell by users themselves; even if […]
Promotional products are a vital component of creating successful branding campaigns. This type of merchandise should be a top priority when developing marketing plans because it is proven to provide positive results. With that said, promotional products need to be unique, functional, and perhaps even fun. This combination assures that recipients will use the merchandise […]
