There are lots of car rental companies today. Choosing the right car rental that suits your budget is the difficult part. One car rental company however offers good quality of cars with the right budget. Thrifty Car Rentals has always been a value-oriented car rental company who caters to cost-conscious and leisure travelers. Thrifty car rental has been around since 1958, became a public company 1987 and acquired by Chrysler in 1989 and later combined with Dollar Rent a Car in 1990.

Thrifty is one of the largest rental companies in the world with more than 1,000 locations in 70 countries corporately-owned and franchised stores. In the U.S. alone they already have 426 locations. In Canada 140 locations and 592 internationally. A widely recognized brand in the car rental world that caters to cost conscious business and leisure travelers.

In October of 2009 the company has agreed to add to its fleet brands such as Ford, General Motors, Nissan, Hyundai, Kia and others as well as Chrysler. Chrysler, Dodge and Jeep were only the primary cars rented prior to 2009. With these additions you can now choose from a number of brands to your liking.

One of the more successful marketing strategy of this company is the Blue Chip Express Rental Program. It allows members the benefits of expedited pickup and return. The Blue Chip Express Rental Program is free for everyone who wants to join, membership is absolutely free. Once you’re registered to this program you gain access to several rewards program such as the Blue Chip Rewards, members get free rental days and rewards credits for members who park at participating thrifty airport parking locations. With Blue Chip Rewards members also have the option of adding airline miles with participating airlines.

Thrifty also offers the Wild Car program. This program ensures customers low rates on large vehicles or mid-sized vehicles. This company also offers a number of business program for all their corporate needs. If your company requires you to travel a lot then SmartBusinness is your program. Benefits of this program include a generous mileage allowance, guaranteed rentals, free additional drivers and limits to vehicle damage responsibility. Next we have the SmartBiz, this program is designed for small businesses a more streamlined version of the SmartBusiness.

A lot of Thrifty’s major competitors almost exclusively focuses on the airport market, Thrifty on the other hand can be felt significantly on both airport and local car rental markets. In the U.S., Thrifty has approximately 80% of its business focused in the airport market and 20% in the local market.

So the next time you plan on renting a car with good deals don’t forget to check out Thrifty all you have to do is log on to their website and with a click of the mouse you are on your way to renting a car whether for business or pleasure. They offer a great range of vehicles for all size families, from the sporty type to the large cruiser that can take the grand parents as well.

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