In September of 2010, China’s SUV market competition is fierce, and the Great Wall and Toyota championship competition are also fierce.

Market Overview

Great Wall with 12% proportion exceeded Toyota, won the champion, and became the most popular SUV brand in September.

Manufacturers’ overall change is small, Great Wall car have to be the most popular SUV automobile manufacturers, and the advantage is obviously.

SUV with 2.0 L displacement, is still concerned by consumer and it adopted the automatic transmission AT won nearly one half of the market share.

The Brand Visibility Analysis

According to ZDC&XGO data shows that in September, China’s SUV market, Great Wall with 12 percent proportion exceeded Toyota, became the most popular SUV brand in September, recently Great Wall concern proportion in rising trend this month, the proportion rose 1.7 percent compared with last month.

While Toyota’s proportion dropped 0.7 percent, compared with last month, but this month it with 11.5 percent ranked the second place, the difference with Great Wall is smaller. This two brand of car’s competition is still existing.

Volkswagen with 9.2 percent attention proportion continues to keep the third, but attention proportion compare with last month has dropped 0.6 percent, display the declining trend.

The Manufacturer Attention Analysis

According to ZDC&XGO statistic shows that in SUV manufacturer’s field, the Great Wall once again won the champion, which obtained 12% proportion of attention, compare with last month increased more than 1.7 percent, recently, the Great Wall vehicle increase so fast, the market leading advantage get further enhanced.

Shanghai Volkswagen with 7.8% of attention proportion ranked the second place, proportion dropped 1.3 percent compare with last month, Toyota still ranked third place, gain 7.3% proportion.

Beijing Hyundai ranked the fifth, gained the proportion of 5%, attention proportion compare with last month dropped 1.4%, BMW with 4% of the concerned proportion ranked the sixth, Toyota, Dongfeng Honda and Chery automobile the attention respectively close to 3.7%, 3.6% and 3.5.

According to statistic show that Tiguan, Harvard H3 and Toyota highlander these three kinds of cars’ attention are very high, the gap between three are smaller, competition is extremely fierce, this month, Tiguan with high proportion became the most popular SUV car.

Harvard H3 only with 0.1 percent gap ranked the second, gain 7.8 percent proportion, and compare with last month increased 1.2 percent, which has become the most powerful champion contender. Toyota highlander with 7.3% proportion ranked the third place, compare with last month fell 1.3 percent.

As for import car sales largely increase reasons, the auto market expert thinks that in the first half year of 2010, China’s economy continue to rise up well, which drive the whole car market fast increase, and according to the import car’s policy environment is stable. Under this background, the multinational auto company for import car market play an high attention, imported vehicles models are more rich, especially the low emissions models are significantly increased, which promoted the rapid growth of import vehicle market. From the supply and demand relation to see, import vehicles prices are still in downward trend.

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