Real Estate Service and the Real Estate Profession
Real estate service and the real estate profession are by their very nature, service oriented businesses.
It seems at times that today\’s real estate service provider and the consumer seem to be miles apart on what is expected in today’s world of fast paced communication.
This mind set comes to us by way of today’s technology. Specifically, communication devises. It goes without saying, that if you expect lighting quick responses, you should work with a like minded service provider. Likewise, if you are savvy with technology, your service provider should be as well. If you are not, the service provider should adapt to your comfort level.
In the real estate business we have continuously experienced the need for change.
For instance, in the olden days, our local listing service provided us with two books the size of the old yellow pages. These were a couple inches thick and were delivered to each company every two weeks.
The listings photos consisted of one stamp sized photo in black and white. The worst paper was used, so the photos were in bad shape; the photos taken were often of the wrong house, as the main service provider was in charge of driving out and taking the picture.
Back then, the way a buyer shopped for a home was by coming into the real estate office and sitting next to their Realtor then going through these big listing books page by page and selecting homes that might work for them.
Our next leap into technology, was when our offices all had fax machines and copiers installed. Now, we could copy these listings and mail them out or fax them over to our buyers. This sounds archaic, but it was less than twenty years ago.
The next big step in modernizing the real estate industry took place when all of the companies were set up with computers. Once this became commonplace, as Realtors, we all had to go to mandatory training so we could learn how to use the fancy new system known today as the Multiple Listing Service-the MLS. The day finally came, when the two listings books were no longer delivered bi-weekly. They were discontinued altogether.
The new MLS system was great. As a listing agent, we could just take our camera, go get pictures of our new listings, run over and have the photos developed at the camera shop, then go back to the office and upload them to the new listing service.
Soon, attaching listings to emails took over the mailed and faxed pictures of homes that we would send out to customers. Fast forward to today. Today, a computer savvy agent will set up personal web sites for their clients.
A skilled Realtor will take their new listings, have them photographed, create either videos or virtual tours of them and market them to hundreds of property web sites all within a few days. Simultaneously, the new listings are populating client web sites (as mentioned above), when they match the specific search criteria set forth.
Today, you can pull homes up with your smart phone, call a number on a sign and have descriptions automatically read to you.
The cell phone soon took over as our office phones and emails started being replaced by text messaging. Our faxes have been replaced by pdf documents or e-faxes.
As you can see, we have been adapting ourselves within the real estate industry continuously.
Talk with your Realtor and let them know what it is you are looking for. This will guide the way. If they are technologically savvy, they can set your account up; keep you in the know, and unlock the doors to home ownership for you. It’s a human experience that you should enjoy.
Author Bio: Go here to learn more about Charlotte Homes for Sale. Or, go here, for additional information specific to Charlotte Luxury Homes for Sale. And if you\’d like to step out a bit further, check out the information for Lake Norman Homes for Sale here!
Category: Real Estate
Keywords: real estate profession, realtors, real estate communication, real estate sale, real estate business