Beijing time May 3 news, according to foreign media reports, American technology blog TechCrunch founder Michael Arlington (Michael Arrington) Monday, said sources writing blog, Twitter has acquired the miniature third-party desktop client TweetDeck, expected in the next few days time Twitter will formally announced in the news. It is reported, Twitter in cash and stock way completed acquisitions, purchase price is 40 million to $50 million dollars.

February had reported by the Internet pioneer, grouse (Bill, Bill Gross) founded the innovation enterprise UberMedia, ready to $25 million us $30 million in cash and stock purchase TweetDeck. In this transaction ready to reach, Twitter involved, announced it will participate in the bid TweetDeck.

Many news said Twitter of defence, just move to protect the Twitter his client, strangling potential rival Twitter not hope, because in this field UberMedia have too much market share. UberMedia had acquired UberTwitter, EchoFon and many other and Twitter relevant innovation enterprise. If put into its TweetDeck, will let UberMedia to Twitter, so bring huge QianZhiLi TweetDeck Twitter was compelled to participate in the bid.

UberMedia founded in April last year called TweetUp, when Twitter advertisement service, provides. Then the company was renamed PostUp again after the takeover UberTwitter, instead of UberMedia. In addition, the company bought last year Twitter Android client developers Twidroyd and Popurls and have a paragraph of FollowMe advertising products called. Industry insiders pointed out that if TweetDeck, bought UberMedia will \”control\” global 20% of Twitter messages. Technology blog author Nicholas Carlson (Nicholas Carlson) it warned that \”UberMedia is a Twitter in sheeps clothing competitors.\”

According to foreign media reports, Ubermedia continue to promote its acquisition of Twitter applications in panic, Twidroid and bought UberTwitter, after EchoFon, and Twitter quite someone angry client TweetDeck into the bag.

Well-known technology blog Techcrunch says the deal is estimated to be worth $30 million in Ubermedia so far, is the largest Twitter ecological system a pile takeover. Twitter released last fall in the development of the ecological system \”, \”showed the Twitter application service of popularity. In addition to Twitter\’s own applications (and photo sharing service Twitpic, the most popular outside) is the application of TweetDeck.

Although Ubermedia Twitter has acquired some important applications of ecological system, it is not clear exactly how the company plans to profit by them, certainly in the client advertising is also a possibility.

Ubermedia Twitter ecosystem in the influence
TweetDeck Twitter after acquisition of third party applications, the top five Ubermedia already belonged to three now. As the founder of Lou watts grams Seesmic, Loic Le hamel (Le Meur) points out, this means that about 20% of its Ubermedia Twitter messages are sent through the service.

Le hamel said he wants to know how Twitter to this this feeling, but he seems to feel optimistic takeover news it is Seesmic, despite Twitter third-party applications have been one of the competitors. Le hamel said: \”this field has enough space to accommodate our two companies, and that is why it is good news for us. Because our different emphasis, competition also can\’t so fierce. Though I might want to wrong, but this is my idea.\” He said the emphasis is on \”Seesmic, specifically is elsewhere\” Twitter, interpersonal social contacts and enterprise USES this combination of all three.

Third-party developers to be?
Many third party developers have had to focusing on the \”elsewhere\”, because Twitter yourself on the purchase third-party client, and in change, and recently the terms of service Twitter API, there is change. Industry insiders believe that with Twitter ecosystem is mastered the big company in becoming scarce, Twitter third-party developers the hand had bright prospect of seems to have fading out.

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