Micro bo is regarded as one of the mobile Internet prospective killer application. And with tencent in micro sina blog the saliva battle, the two rivals like upgrade of the highest standard in mobile Internet, more direct face-to-face meeting to dozen have a \”challenge\”.

Yesterday, 2011 global mobile Internet conference in national conference center opening. Whether the number of attending enterprises, or developers conference audience, were warmly felt warm breath mobile Internet. And a few big home Internet website is high-key, dash forward eyeball is made on each side, the main door \”– a plugging the micro bo sina and tencent wall.

Interestingly, sina CEO CaoGuoWei the first speech as Internet executives, expounds the micro bo guest with mobile Internet development status and trends. The left of sina micro bo wall kept rolling CaoGuoWei speech broadcast information, and on the right side of the tencent micro is focused on expression bo wall outside. The executives interview Reporters observed that the audience has at times been hearings on either side of the micro bo wall, unconsciously attracted to compare the speed, the content is updated grasp eyeball, etc. And CaoGuoWei more clear-cut LiangJian \”to\”. \”Micro bo speaking, tencent is the most direct a competitor.\” CaoGuoWei said that at present the first task of sina micro bo is horse race circle expand the user group, and said this year will have some advertising sina of trying. Yesterday, sina based on location services and first launched the community interaction LBS product \”micro territory\”, and with its micro bo binding.

Sina and tencent in micro bo battle over have already known. Tencent first announced the micro bo users over billion, and immediately sina also announced a peak rushed. Two were opened the astounding rob guest action. Yesterday, tecent company senior executive vice President LiuChengMin also revealed tencent brand-new \”water gather cloud close\” Internet services strategy.

In fact, in the opinion, micro bo \”war\” is the Internet giant behind for mobile Internet collective stimulated. China\’s Internet association, vice President of the HuangChengQing pointed out, by 2011 quarter, China mobile Internet market size of 64.4 billion yuan. China mobile Internet in April has exceeded the number of 3.5 million households. And the Great Wall will (China) chairman LeiJunZe said: \”now is the mobile Internet startup best of times.\”

Talk about the development of sina micro bo, CaoGuoWei is satisfactory. \”The end of February 2011, sina micro Po\’s subscribers reached 100 billion. In the past year inside, micro bo is the most prosperous Chinese Internet user, is also a product of one of the fastest developing speed in the product.\”

CaoGuoWei says, micro bo is concerned, sina currently does not pay attention to the international competitors, in home, biggest competitor is tencent. \”Sina micro bo with different products in competition, micro bo speaking, tencent is the most direct competitors, user base and social networks, it is everybody nets and happy nets. Sina\’s goal is to expand market share.\”

Is everyone nets, happy network will be listed to MSN site representative of competition, CaoGuoWei think, they will run with micro bo. The future of the network will be toward Social SOLOMO development, namely, Local, and Mobile, the three will be our future development of Internet trends.\”

Try to establish charging system
\”The age of the Internet business model, basically are to go towards the direction of fees, and micro bo future commercial mode will go towards this way.\” CaoGuoWei says, the ads will be more micro bo interaction, more essence, search will be more real-time, in the above establish e-commerce platform will be more personalized. He also pointed out that the micro bo is the future communication platform, so with wireless value-added services belong to \”natural combination\” relationship.

CaoGuoWei discloses, sina micro bo in some applications are doing this year will have some tried, based on micro Po\’s advertising. \”Of course the beginning we didn\’t expect it can earn much money, but the ability to establish a pattern, we need in this platform do more to try.\”

As for whether stripping micro Po business sina, independent CaoGuoWei did not deny, market, says only \”hope micro bo has an independent frame, but does not aim must put it stripped off and listed.\” Although first public comments on the micro Po business model, but CaoGuoWei again, sina micro bo the current focus is to put platform up, further expand the user scale.

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Category: Business
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