According to today\’s successful real estate businessman Russ Whitney, in order for a future sales person to be effective in real estate, you have to have both strong sales and negotiation skills. Now what does it take to have these two and why are they important in real estate business?

Someone who is in real estate should not only depend his decisions on how he identifies a deal as good or not. Both sales and negotiation skills are also important in this business. Real estate is not just about selling and buying, it is also about interacting with those people who are involved in the business. If you deal with people fairly and you follow the steps of those people who have already made good money in this business, then you are on your way to real estate success.

You also have to understand the role of business skills in every aspect of your sales and negotiations. Why not practice and see how you will decide in situations like convincing your wife to buy a new house, getting approved for a bank loan, or convincing your little child to eat his vegetables. If you were able to convince these people effectively to say yes on your proposals, then that is successful selling.

In doing business, Russ Whitney says that you have to communicate with people clearly. Do not just let people come away from a deal; you have to know why they turned down your offer and what ways can you do to convince them on your next attempt. All the techniques in positive sales communication are something that you do not automatically have since birth. It is something that you have to learn and develop slowly. See, there is no such thing as a born sales person. You have to learn the techniques in order to become the best negotiator or sales person you can be.

And how can people learn effective these sales techniques as taught Russ Whitney? It always starts with books. Spend time reading books and other reading materials about sales. It also helps if you go to seminars related to sales and real estate. If you have the money, then why not invest in education. Take a course related to business management or sales. All these will help you develop the sales skills you already have. Remember that sales and negotiation skills are not just for sales itself; it can also be used in all aspects of your life.

And what are the things you must consider when learning and developing sales and negotiation skills? When learning and developing selling skills, you always have to operate with honesty, trust, discipline, and integrity. Why? Because a good sales person does not only aim to sell and earn profits; one of his main objectives is also to protect his reputation, which is his most valuable asset that will help him invite clients to come in and invest. So safeguard your reputation, study on how to achieve sales and negotiations skills, and be like Russ Whitney.

Author Bio: Are you looking for more information regarding Russ Whitney? Visit http://www.youtube.com/watch?v=dVCoPkFkwuA&NR=1 today!

Category: Real Estate
Keywords: real estate,sales person,russ whitney