Clothing is a characteristic of human society. Clothes provide adornment, acceptability, differentiation and functionality. They serve to identify affiliations, be it with a civil authority like the police, schools, colleges or universities or with religious or ethnic groups. Clothes can reflect social status and usually conform to the norms of the society in which they are worn. More orthodox communities encourage the wearing of modest clothes, for example.

In the past, there was a limited range of options available when it came to clothing material such as furs, leather, woven material or silk. These have been worn by human beings over the ages. Nowadays, we have moved on to more exotic materials and synthetic fabrics.

The clothes make the man:
Whoever said that was spot on. At one point in history, we wore animal skins and any individual could expect to spend a good portion of his/her life in the same animal hide. Not so anymore. Even during the Middle Ages when cloth was woven by hand, clothing was at a premium. The industrial revolution put an end to all that. These days, almost everyone owns a surplus of clothes. Our markets are overflowing with them.

Designers churn out new collections every season. Consumers flock to the shops without fail to stock up on the season’s latest trends. High-end retailers deal in a limited number of garments from a selected group of designers charging exorbitant rates for these designer \’\’creations\’\’. The media ensures that consumers at the low-end of the market and the middle classes have a taste for whatever is hot, and they don’t buy the product if its not.

Wholesale clothes distributors:
To cater to this ever-growing demand for clothes distributors, both brick and mortar and online stores stock the latest fashions and resell them to front-end retailers .There is generally a low profit margin on each item, but the volume sold makes up for that. Merchandisers keep abreast of the latest fashions, selecting each style according to the end-market’s taste. Styles which are fresh and current are more likely to sell well.

A good merchandiser is a key to running a quality wholesale clothing business. Quality experts ensure that each item of wholesale clothing is in perfect condition, thereby ensuring the satisfaction of the customer. The prices charged by these distributors depend upon the quality and volume of the goods sold. High-end goods are often available only with certain selected distributors and even these are available only for a limited time period and in a very small number. This creates certain hype around the product being sold. Distributors dealing in high-end couture selling to big name stores like Saks and Neiman Marcus operate in this way. Garden variety wholesalers on the other hand keep their fingers on the public’s pulse. Where fashion dictates, the public follows. These outlets endeavor to source low-cost products similar to those which are in vogue at the moment.

Conclusion:
The wholesale clothing industry, like any other industry, is ever-evolving and ever-growing. Its success depends upon its adaptability to consumer expectations. In order to succeed, a working knowledge of the ins and outs of the supply chain and the possible profits made by each entity in said supply chain is necessary. In addition to this, wholesalers must source the best garments at the best prices from reliable brokers. Sometimes brokers are not reliable. This disrupts the mechanics of the supply chain.

Without proper suppliers, a business cannot succeed. So a well-grounded survey of the market and extensive market research is vital whilst selling clothing wholesale. Wholesalers require an extensive network of contacts in the market, both in the form of front-end retailers and back-end suppliers. As with every endeavor, a good wholesale business requires the investment of both time and money in order to flourish.

Author Bio: Wholesale Clothing It is always profitable to source the merchandise from wholesale clothing suppliers. Since they only can offer better discounts and good quality.
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Category: Business
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